Everything Tripaay does

The full stack for an Indian travel agency.

From the first WhatsApp message a customer sends, to the loyalty points they redeem on their fourth trip — Tripaay is the system that connects the dots. Every feature is built for how you actually work, not how a Western SaaS imagines you should.

Customer communication

Live where your customers already are

WhatsApp is how Indian travel happens. Tripaay treats it as a first-class channel, not an afterthought.

WhatsApp automation

Booking confirmations, invoices and payment reminders go out on WhatsApp automatically the moment something happens in your dashboard. Templates are Meta-approved, agency-branded, and trigger from the right action.

  • Booking confirmed → instant WhatsApp to customer
  • Invoice issued → WhatsApp with amount + portal link
  • Manual payment reminder button on every unpaid invoice
  • Inbound replies auto-captured as leads (with PRO plan)

Branded customer portal

Your customers sign in with a one-tap WhatsApp link — no passwords. They see their proposal, track booking status, view invoices, and check their loyalty wallet. All in your agency's colors.

  • Magic-link sign-in via email or WhatsApp
  • View and accept proposals directly
  • Track payment status and invoice history
  • Multi-agency support if a customer travels with you and a partner

Branded proposals in minutes

Day-by-day itineraries with your logo, colors, and local photos. Edit inline, share a live link with the customer, or download as a PDF for walk-ins. Built-in templates for the trips Indians actually book.

  • Pre-built: Char Dham 12-day, Kedarnath Heli, Do Dham, Valley of Flowers, Hampta Pass
  • PDF export with your branding
  • Live shareable URL that updates as you edit
  • Customer can accept directly — no email back-and-forth

AI that actually helps

Stop typing the same things twice

The AI is not chat. It is wired into the workflow at the exact moments where you currently waste 20 minutes per lead.

AI proposal & itinerary drafts

Paste a customer WhatsApp message. AI extracts name, dates, party size, budget, and destination, drops them into the lead form. Click "Draft itinerary" and AI generates a 12-day Char Dham plan in under 30 seconds — ready to edit.

  • WhatsApp message → structured lead in one click
  • Destination + duration → AI day-by-day itinerary
  • Hindi-aware: handles "char dhaam" and "char dham" alike
  • Powered by Anthropic Claude, scoped to YOUR agency context

AI follow-up + lead scoring

Every lead gets a HOT / WARM / COLD badge based on stage, recency, party size, budget and source. One click drafts a WhatsApp-ready follow-up message — personalized to the lead and tuned to your sending style.

  • Heuristic scoring — no black-box ML
  • Follow-up draft you can copy or send via integration
  • Built-in monthly AI quota by plan

Money, taxes, margins

India compliance, built in

GST, TCS, GSTR-1, multi-currency, supplier costs, margins — the financial stack Indian agencies actually need.

GST invoices — CGST/SGST/IGST

Auto-split interstate vs intrastate based on customer GSTIN. Service code SAC 9985 baked in. FY-prefixed invoice numbering (FY-2026-0001). PDF download styled like your agency.

  • CGST + SGST when customer is in your state
  • IGST when interstate
  • TCS at 5% (LRS) or 20% (above ₹7L overseas)
  • Mark paid, undo paid, void with reason

GSTR-1 monthly export

One-click CSV export of every GST invoice issued in a calendar month. Hand it to your CA. Saves the 4 hours your accountant currently spends on this.

  • Filterable by month
  • Exact GSTR-1 column format
  • Tax breakdown per invoice

Multi-currency for outbound

Quote a Bali trip in USD, a Dubai trip in AED, a Europe trip in EUR. When you create an invoice, FX rate is locked at conversion. INR for domestic stays simple.

  • INR · USD · EUR · GBP · AED · AUD · SGD · CAD

Suppliers & booking costs

Track every hotel, transporter, guide, flight desk you book through. Log costs against each booking. See sell-price vs cost vs margin in one number per trip.

  • CRUD supplier directory
  • Cost lines per booking (with category & notes)
  • Per-booking margin shown alongside total

Loyalty & growth

Turn one trip into three

A travel agency lives on repeat customers and referrals. Tripaay makes both automatic.

Loyalty rewards wallet

Customers automatically earn points (you set the %) on every paid invoice. Points sit in a wallet against your agency. They redeem on next booking. Optional monthly expiry to drive urgency.

  • Per-agency earn rate (default 1%)
  • Per-booking redemption cap (default 20%)
  • Optional point expiry (1–60 months)
  • Daily expiry job runs automatically

Referral codes for every customer

Every client gets a unique 8-character code. Friend signs up using the code → friend pays first invoice → original customer earns a referral bonus in their wallet. One-tap WhatsApp share.

  • Auto-generated on customer signup
  • Per-agency bonus amount
  • One-time per referee (no farming)
  • Visible on portal /profile with copy & share

Operations

Run a real agency, not a shoebox

Teams, suppliers, travelers, audit logs, multi-tenant from day one.

Team roles, invitations, audit

Owner, Admin, Agent, Accountant, Viewer — each role sees exactly what it should. Invite via email; the invitee accepts in 30 seconds. Every important action goes into an audit log.

  • Five granular roles
  • Email invites via Resend
  • Per-org audit trail

Travelers & passport details

Capture every traveler on a booking: name, age, gender, ID type (Aadhaar / passport / PAN / Voter / DL), nationality, contact. Mark one as lead pax. Useful for visa runs, hotel forms, charter manifests.

Bookings — advance, balance, status

Confirmed → In Progress → Completed → Cancelled with timestamps. Advance and balance tracked separately, both reflected in customer portal. Currency from the proposal carries through automatically.

Reports & dashboard KPIs

Daily KPI cards: billed, collected, outstanding, win rate, hot leads, open proposals. Pipeline funnel + lead-source breakdown. Top destinations. Per-month revenue trend. Onboarding checklist for new agencies.

Deep dive

How the WhatsApp automation actually works

From AiSensy to Meta to your customer's phone — the full delivery path, explained in plain English.

14 days free. No card needed.

Set up your agency in five minutes. Capture your first lead, send your first proposal, raise your first GST invoice — all on the trial.